Saturday, October 6, 2012

Boost your Online Sales with PrestaShop

The success of every online business  Web design company in India house today depends on their website. Only a well designed website can hold and retain the attention of visitors on to the site. If the customers feel that the website has a cheap look, they may feel the same for the products and services being offered.  Hence may prefer to move onto other sites. Thus, it is very essential to give the website a professional touch so that it can stand out from the rest and also dominate the market. To enable business houses in achieving this dream, numerous website development companies in India and abroad have come into the scene.

The Prestashop development company in India adopts the latest technological processes and methods for making each and every website unique and catchy. Prestashop one of the many shopping cart services offered by the website development company in India to boost the customer’s online presence and to generate traffic onto the client’s websites. Prestashop is the world’s leading Open-source e-commerce solution. Or in other words, it is the professional Ecommerce shopping cart software that can be downloaded freely without paying any licensing fee or registration fees. Prestashop was founded by Igor Schlumberger and Bruno Leveque at Paris, France in 2007 for small to medium-sized online business. The first version was Prestashop 1.0 was released on July 31, 2008. Prestashop is based on Smarty Template engine.

It is complete e-commerce software that is based on PHP and MySQL database management system. It is well equipped with over 300 unique features that ensures easy online sales and can be translated into 41 different languages. Newer versions of Prestashop are being developed with more advanced features that can easily be customized according to the different requirements.

The numerous advantages offered by Prestashop makes it popular in over 150 countries across the globe.

The advantages of Prestashop development includes;

•    Numerous features: Over 300 out-of-box features are provided. With newer versions, more improved features are being added. This helps to increase the online sales.

•    Flexible: It is very flexible, that it can be easily customized according to the needs of different business houses.

•    Secured: Prestashop is secured software that supports SSL web hosting, password and cookie encryption and PCI compliance.


•    Lightweight: It is very light weight and offers great speed. Installation and Updation can also be done instantaneously.

•    Helpful guide: Prestashop development not only gives the website a fabulous look but also acts as a helpful guide to the customer throughout the website.


•    Open source software: It is preferred by most online business houses as it provides great services free of cost. It does not require any license or registration fee.

Thus, the website development company in India makes use of Prestashop development techniques to increase and generate additional web traffic onto the website of the client’s. With their dedicated team of Prestashop developers, they can easily incorporate the Prestashop module into the existing online website so as to increase its functionality.